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Kendrick Lamar Releases 'i' Lyric Video

Following up on the debut of his new, soulful single, Kendrick Lamar has provided a lyric video for “i.” Featuring quick clips of people — of all different ages and races — making a heart with their hands, just as is demonstrated on the single’s artwork, director Christian San Jose brings Lamar’s ever-enlightening words of self-love to life. We can only wonder if the two-handed heart will remain as a consistent theme in the yet unknown rollout plan for Lamar’s sophomore album.

Watch the video below: