Friends don’t let friends get songs stuck in their heads.

It starts innocently enough. “Hey listen to this,” your friend says. “You’ll like it,” they say. Now it’s in your head. Then you play it for someone else, and it’s in their head. Pretty soon it’s in the heads of everyone you care about, and there’s nothing you can do to stop it.

With the faux movie trailer “Catchy,” UCB’s video music team The Backyard paints us an all too vivid picture of this nightmare scenario, when one song makes its home in our brains and body, and stays there … for good.